The development plan of Hainan National Sports Tourism Demonstration Zone (2020-2025) (hereinafter referred to as the “planning”) was released recently. The “planning” plans to pass the construction of facilities, ten measures such as introducing events have promoted the establishment of a national sports tourism demonstration zone.
Xinhua News Agency, Haikou, April 17 (Reporter Liu Bo) “Hainan National Sports Tourism Demonstration Zone Development Plan (2020-2025)” (hereinafter referred to as “planning”) was released recently, the “plan” plans to promote the establishment of a national sports tourism demonstration zone through 10 measures such as building facilities and attracting events. Under the background of the spread of the epidemic, the suspension of events and the impact on the sports industry, how to ensure the implementation of Hainan’s planning as soon as possible becomes the key.
It is understood that Hainan will introduce “external brain” to set up a think tank to provide suggestions for the high-quality development of sports tourism; Guided by the 6th Asian Beach Games, it will provide reference for the construction of the global sports tourism demonstration area, replicable experience; Innovate the development model of sports tourism, promote the integrated development of tourism and sports, and help the tourism industry to revive and upgrade after the epidemic.
Talent guarantee helps the high-quality development of sports industry
The plan points out that the construction of sports tourism talent team should be included in the talent development plan of Hainan province. Colleges and Universities in Hainan province are encouraged to cooperate with well-known sports tourism colleges and universities at home and abroad and sports tourism enterprises to attract outstanding professionals engaged in water sports, beach sports, golf tourism and other projects.
Xu Xianghong, deputy director of Hainan tourism, culture, radio and television sports department, said that Hainan is in urgent need of professional talents to develop sports tourism, and gradually form “playing sports, watching sports, playing sports, evaluating sports, the sports atmosphere of studying sports and producing Sports” has led to the explosive growth of Hainan’s sports population and foreign sports population.
On April 13, Hainan tourism, culture, radio and television sports department signed a strategic cooperation framework agreement with Shanghai Institute of Physical Education. The two sides will actively build a strategic decision-making consultation platform, build a sports talent training mechanism, and build a high-level competitive team, establish Sports Innovation Science and Technology Park and sports medicine integration collaborative innovation demonstration zone to promote the high-quality development of Hainan sports tourism industry, sports and big health industry, smart sports industry and other fields.
Li Wei, secretary of the Party committee of Shanghai Institute of Physical Education, said that China (Hainan) free trade port Sports Industry Research Institute would be established as a think tank for the development of Hainan sports industry. In addition, the research institute will recruit graduate students of relevant majors to provide talent guarantee for the development of sports tourism in Hainan.
Committed to setting up the benchmark of sports tourism industry in the Yasha Association
The Planning pointed out that Hainan should take the holding of the 6th Asian Beach Games in 2020 (hereinafter referred to as the “Yasha Association”) as an opportunity, we are committed to building Hainan into a demonstration base for beach sports training and competition and an international beach sports consumption Highland, and cultivating and establishing a benchmark in the sports tourism industry.
On March 8, the Yao AO Council sent an email to the Olympic committees of 45 Asian countries and regions, making it clear that the Yasha conference will be held as scheduled in Sanya city, Hainan province from November 28 to December 6, 202020. At present, Hainan is actively planning various preparations for the Yasha conference.
Driven by the preparatory work of the Yasha conference, the scenic spots hosting the competition have been transformed and upgraded one after another. “Dadonghai is the representative of Sanya tourism 1.0 and faces the pressure of upgrading. This time, it will undertake a number of Yasha conference projects, relying on the competition to realize the comprehensive transformation and improvement of scenic spot tourism products, surrounding environment, road traffic, etc., which not only enriches the supply of tourism consumer products, but also enhances the tourism experience.” Xing Zengping, chairman of Dadonghai Operation and Management Co., Ltd., said.
“In Sanya, other cities and counties in Hainan can also do the same in developing sports tourism industry.” Wu Yu, associate professor of tourism school of Hainan University, suggested that in the construction of Hainan national sports tourism demonstration zone, we should actively learn from the Asian Games Association and gradually introduce international and domestic high value-added sports events, introduce well-known competition planning and operation companies at home and abroad to incubate the competition, focus on supporting Hainan’s unique original competition, and gradually create Hainan’s unique boutique competition.
Model innovation drives the development of sports tourism
The plan clearly promotes the innovation of sports development model and system, and comprehensively improves the development environment of water sports. Water sports is the dominant sports in Hainan, and it is also the “experimental field” of Hainan sports development model innovation “.
Recently, Li Meng, assistant general manager of the South Island international sailing competition (hereinafter referred to as the “sea sail competition”), which has been suspended for a long time, finally went to sea again, but this time it was not to take part in the competition, but to test the newly developed tourist routes. Affected by the epidemic, the event will also be postponed. Therefore, the “sea sail race” is also innovating its development model, using six idle big sailing boats and launching customized tourism products for sailing boats.
The new route is from Sanya to Xisha Islands. The 5-day trip includes learning sailing skills, experiencing ship operations, Island fishing, diving and other activities. “The new route can let people appreciate the clear and transparent sea water around Xisha Islands, sea fishing, and experience the experience of eating fresh fish pot on sailing boats.” Li Meng said that more than 1,000 people have signed up for the new route and it is expected that the May Day holiday will be officially opened.
Yuan Peizhong, the head of Hainan yuehengda Sports Culture Co., Ltd., who has been working on kayaking projects, has also been busy “settling down” for kayaking in longqiwan tourist resort, Ledong County recently “, he is full of confidence in the future development of sports tourism in Hainan. “There are both venues and accommodation conditions here. The kayaking project finally has a base, and more than 60 kayaks have ‘home.” He said.
He said that with the global spread of the epidemic, Hainan, which had earlier “recovered” from the epidemic, faced opportunities to develop sports tourism. “The route currently prepared by the company is from Longqi Bay to the nearby island. In the future, it will continue to develop new kayaking tourism projects based on the cultural resources of ethnic minorities such as Li and Miao as well as tropical rainforest resources.” He said.